Thursday, February 12, 2015

High Moral Values and Innovation

Volvo Saved My Life (ad) In 1959 Nils Bohlin, an engineer at the Swedish Car Manufacturer Volvo, invented the first three point safety belt. It was much more effective than the standard lap belt (as still used on airplanes). Volvo, realising the importance of this invention, chose not to patent it but to share the idea with other vehicle manufacturers. They may have lost some revenues but their action undoubtedly saved many lives and it cemented Volvo’s reputation as a highly ethical company committed to safety. Continue reading





from Innovation Excellence http://ift.tt/1DT63IT

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